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IPad market share slips to 73%

Research has shown that tablet sales more than doubled

Research has shown that tablet sales more than doubled in the last quarter of 2010, but the iPad's foothold on the market loosened slightly.

Figures from International Data Corporation (IDC) revealed that tablet sales rose from 4.5 million in the third quarter of 2010 to 10.1 million in the last three months, but the Apple iPad's market share slid to 73 % in Q4.

The iPad, which cornered 93 % of the market space in the third quarter of last year, faced stiff competition from Samsung's tablet Galaxy Tab which debuted in October, as the Samsung slate walked away with 17 % of the market share in the last three months of 2010.

Despite the good performance of the Samsung's tablet, IDC said its demand has been "stifled" by its biggest rival - the iPad, and analysts believe the arrival of the iPad 2 will help Apple dominate around 70% of the market space, even with the launch of a host of new Android Honeycomb products.

Copyright Press Association 2011

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